Ep. 11 - East Bound & Down – Making Life on the Road Pay Off

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A story of life on the road and the guy who helps to make it pay off...

Think about the last time you went to the grocery store. There are fruit and veggies in the produce section. The are plenty of meat and deli products. And the shelves are well stocked. That doesn’t magically happen. There’s a whole string of people who work to get these products to your local grocery store. That string begins and ends with the person driving the truck, often, cross-country through every type of weather, to deliver it… and it’s not unusual that the same person who does all that driving is responsible for loading and unloading their truck. This is a tough way to make a living. And getting paid when that load is delivered can be just as tough.

But there’s a guy who gets it. Mike Worthy of WW Payment Systems came to the freight game later in life, from a banking background. He studied the problem. He talked with drivers and trucking company owners about it and went on the road himself. After that, he came up with a solution for getting these essential people to their payday in the simplest fastest way possible. It makes a world of difference for truckers, and for you and I. Because this guy figured it out when we go to buy some groceries… or clothes, or pretty much anything else, whether in a brick and mortar store or online, we’ll be able to find what we need.

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Drew Zagorski

It’s been said that Drew is a bit crazy. It’s probably true. (Well, OK, it’s a certifiable fact.) That said, when people think that of you, you can get away with a whole lot more. And maybe it takes a little bit of crazy to come up with outside the box ideas. That’s exactly what Drew’s done for more than 30 years in the podcasting, marketing, branding and advertising space. He gets it. For any creative to work, no matter how outside the box, it needs to be true to the core values of a business or its owner. At LeftBrainRightBrain, we call it being logically creative. It’s our secret sauce.


https://www.lbrbm.com/
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Ep. 12 - We Hold These Truths… An Honest Conversation on Racism

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Ep. 10 - A World That Serves the Greater Good: The Visionary Ideas of Eric Schnurer